The new branding for the Nestle Special.T tea capsules focuses on delivering an otherworldly visual experience that focuses on flavor, variety and the natural world. Designed by the B&B Studio, the Nestle Special.T branding features a wide array of tea varieties that are each branded with whimsical imagery. Images such as a giraffe with a top hat and a floating panda help to convey the conceptually modern tea capsules to the consumer in a way that's intriguing and somewhat illusionary.
The new Nestle Special.T tea capsule packaging and imagery will be able to be seen in a variety of different stores across Europe this month. The branding will launch in Japan and France in 2017 with limited-edition packs also designed by the B&B Studio to launch in the near future.
Whimsical Tea Capsule Packaging
More Stats +/-
Portable Vitamin Vaporizers
Thai Fruit Teas
Sophisticated Cold Tea Concepts
Wooden Tea Chests
Mineral-Enriched Baby Waters
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.