Mood-Boosting Adaptogen Bars

Tattooed Chef's New Adaptogen Bars are Made with Pea Protein

The plant-based food company Tattooed Chef is expanding beyond the freezer aisle and helping consumers fuel up on the go with its new adaptogen bars.

Tattooed Chef's new adaptogen bars is a range of plant-based bars designed for optimum nutrition. Each bar contains 140 milligrams of blended adaptogens, which are intended to impact the consumers' mode in a multitude of different ways. Among these powerful ingredients are holy basil, reishi, and ashwagandha. As Tattooed Chef's Founder and Chief Creative Office Sarah Galletti explains, "Breaking out of the freezer aisle in 2022 is a pivotal moment for Tattooed Chef as it furthers our mission to make plant-based meals that are delicious and accessible to everyone."

With a whopping 12 to 14 grams of pea protein per serving, the new adaptogen bars are a great way to fuel up on the go.

Image Credit: Tattooed Chef

Adaptogen Bars
The rise of adaptogen bars presents an opportunity for the snack industry to create innovative products that provide both sustenance and mental health benefits.
Plant-based Nutrition
Increasing consumer demand for nutritious plant-based options provides the food industry with the chance to create innovative products that provide health benefits and convenience.
Holistic Wellness
The growing consumer interest in holistic wellness presents a range of opportunities for the healthcare and food industries to create products that promote mental and physical health.

Sectors Adopting This

Food
The food industry can harness the trend of adaptogenic plant-based nutrition to create innovative products that promote both nutrition and mental health benefits.
Snack
The snack industry has the potential to create innovative, on-the-go products that provide both sustenance and mental health benefits, tapping into the rise of adaptogen bars.
Healthcare
The healthcare industry has an opportunity to incorporate adaptogenic plant-based nutrition as part of a holistic approach to mental and physical health promotion.
SCORE
6.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 81%
Activity 84%
Freshness 15%