Globally Inspired Taco Kits

Old El Paso's Taco Kits Introduce Caribbean, Japanese & Korean Flavors

Old El Paso is introducing a new way for people to experience its DIY taco kits with an infusion of globally inspired flavors. According to the brand, the new offerings put a global take on the classic taco flavors with fusions inspired by the Caribbean, Japan and Korea.

In every World Taco Kit, there are 10 flour tortillas, a seasoning packet and a sauce packet, to which a few fresh additions and toppings can be added based on a person's preferences. While the Caribbean Jerk taco kit pairs a medium pineapple pepper sauce with a mild jerk seasoning mix, the Japanese Teriyaki kit focuses on honey soy and teriyaki flavors. To round out the new World Taco Kits, there's also a Korean BBQ set with medium sesame chile sauce and a mild Korean barbecue seasoning mix.

Image Credit: Old El Paso

Globally Inspired Taco Kits
Globally inspired taco kits offer a new twist on traditional flavors, providing an opportunity for flavor innovation and cultural fusion.
DIY Flavor Infusions
DIY flavor infusion kits allow consumers to experiment with different global flavors, opening up opportunities for customization and personalization.
Fusion Cuisine
The fusion of different culinary traditions in taco kits introduces a new category of cross-cultural cuisine, creating space for innovative flavor combinations.

Sectors Adopting This

Food and Beverage
The food and beverage industry can tap into the trend of globally inspired taco kits by incorporating diverse flavors into their product offerings, catering to adventurous palates.
Meal Kits
Meal kit companies can leverage the popularity of globally inspired taco kits by creating subscription boxes that feature a variety of DIY flavor infusion options, appealing to food enthusiasts looking for unique dining experiences.
Restaurant Chains
Restaurant chains can seize the opportunity presented by globally inspired taco kits to diversify their menus and attract a wider customer base seeking international flavors with a convenient dining experience.
SCORE
2.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 10%
Activity 42%
Freshness 9%