Bone Conduction Audio Eyewear

The 'SUNKOO' Sunglasses Keep Users Discreetly Connected

The 'SUNKOO' sunglasses are a smart audio solution for consumers looking to transform their daily commuting experience by integrating must-have connectivity into their lifestyle in a discreet way. The sunglasses utilize bone conduction audio to let users listen to music or even take calls during wear without restricting their hearing to allow for better awareness when in urban areas. The eyewear also boasts integration with the Siri voice assistant to let users perform digital tasks, get audio directions and more.

The 'SUNKOO' sunglasses are finished with premium lenses that are covered in an anti-glare coating that will work to block out UVA and UVB rays. The eyewear is the design work of Xin Tu, Bao Xu, Xishan Zhang, Xiaomin Chou and Hong Li.

Bone Conduction Technology
The rise of bone conduction audio technology presents disruptive innovation opportunities in various industries.
Discreet Connectivity
The demand for discreet connectivity solutions creates disruptive innovation opportunities for businesses across different sectors.
Smart Eyewear
The integration of smart features into eyewear opens up disruptive innovation opportunities in the consumer electronics industry.

Industries Being Reshaped

Audio Technology
The adoption of bone conduction technology in the audio industry provides disruptive innovation opportunities for audio device manufacturers and music streaming platforms.
Fashion and Accessories
The combination of functionality and style in discreet connectivity solutions creates disruptive innovation opportunities for fashion and accessories brands.
Consumer Electronics
The development of smart eyewear with integrated connectivity features presents disruptive innovation opportunities for consumer electronics companies, particularly in the wearables segment.
SCORE
5.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 70%
Activity 71%
Freshness 9%