Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Sun Wines by Mousegraphics Turns to Nature for Inspiration

Sun Wines is a brand based in Italy that wanted to target "design conscious consumers ready to try a cared-for product," according to Lovely Package. As such, Mousegraphics came up with a look to suit these requirements.

On the front of the bottle, a solar-like silhouette can be seen in its most basic form. The design almost looks similar to something one would find in the caves of Egypt, as it takes on a hieroglyphic nature. However, this simplistic approach works well, as it grabs consumers attention who are curious as to what this illustration represents. Upon seeing the name Sun Wines, more of a connection can be made, and at that point the shopper is already close enough to pick up the bottle and take it to check out.