'Notorious' is a free-to-download style app that connects users with celebrity-approved experts. With Notorious, users can get one on one advice in real time on anything from home decor to hairstyles, fashion and fitness. This includes people like the personal trainer to Shakira, or the hair stylist to Beyonce, and Katy Perry.
Expert advice is right at your fingertips with the push of a button. Some experts offer their services for free, while other consultants charge up to $10 per style dilemma, which includes five questions in the price. The conversations are private, which makes the experience feel totally exclusive and personal. Since a picture is really worth a thousand words, Notorious users can also upload and send photos to get a valuable second opinion on a hair style, outfit or maybe even a purchase that they're considering.
What's Driving This Trend
- Celebrity Consultation Apps
- Apps connecting users with celebrity-approved experts are becoming more popular, and offer potential opportunities in the fields of technology, entertainment, and personal styling.
- Real-time Advice and Personalization
- The trend of easily accessible and personalized advice is growing, and could disrupt industries such as lifestyle, fashion, and beauty.
- Exclusive Conversations and Private Messaging
- Privacy and a sense of exclusivity are becoming more important to consumers, and could create opportunities in industries such as luxury goods, entertainment, and personal styling.
Who This Affects Most
- Personal Styling
- Notorious and other similar apps can offer opportunities for growth in the personal styling industry by connecting fashion, hair, and makeup experts with consumers.
- Technology
- The growth of celebrity consultation apps like Notorious signal potential growth in the technology and app development industry.
- Entertainment
- Connecting users with celebrity experts and their services could create opportunities in the entertainment industry through partnerships and endorsements.
