Camouflaged Umbrellas

Steven M. Johnson Uniquely Re-Invents the Umbrella

Steven M. Johnson is quite the inventive thinker. In this feature he shows off six different ways umbrellas can be re-invented. The ideas feature hilarious illustrations, but are surprisingly practical.

I would have to say that the tiebrella is my favorite as it is completely convenient for a guy on a rainy day (although his shirt might get wet after he uses it). I do have to give Steven M. Johnson props for being extremely creative!

Innovative Umbrella Designs
Create unique and practical umbrella designs to stand out in the market.
Multi-functional Products
Combine multiple functions into a single product, such as the tiebrella.
Humorous Product Design
Use humor and whimsy in product design to grab attention and make products fun and memorable.

Sectors Adopting This

Fashion
Inventive umbrella designs can provide functional and fashionable options for rainy weather.
Outdoor Gear
Create multi-functional outdoor gear, such as the tiebrella, to cater to active and practical consumers.
Gifts and Novelties
Humorous and unique product designs can appeal to consumers looking for novelty gifts and souvenirs.
SCORE
2.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 35%
Activity 18%
Freshness 8%