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Social Distancing Campaigns

Zulu Alpha Kilo Debuted a COVID-19 Awareness Program Called #STAYHOME

— April 7, 2020 — Marketing
In an effort to prevent the spread of COVID-19, creative agency Zulu Alpha Kilo launched a COVID-19 awareness campaign, dubbed #STAYHOME that asks citizens to Rethink Social Visits Please (RSVP). As part of the campaign, the agency launched a patriotic video online and on television that demonstrates the #STAYHOME concept. It consists of a modified Canadian flag with the image of a house in place of the signature maple leaf.

In addition to the Canadian social distancing flag, the agency also launched a modified #STAYHOME American flag and a modified Fleur-de-lis image. Zulu Alpha Kilo announced the #STAYHOME flags are free for anyone to use and can be downloaded from the brand's website.


Image Credit: Zulu Alpha Kilo
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