The Splat Melts Hair Color Collection Includes Four Kits
Michael Hemsworth — February 11, 2022 — Marketing
References: splathaircolor & drugstorenews
The Splat Melts hair color collection is a lineup of hair dyes that will provide consumers with a way to elevate their look in a way that balances traditional tones with vibrant ones.
The hair dye kits each feature rich chocolate hues that are paired with boldly fierce pops of color that will provide a personalized look without having to take a trip to the salon. The kits come in four varieties including Milk Chocolate & Purple Plum, Milk Chocolate & Mixed Berries, Dark Chocolate & Strawberry and Dark Chocolate & Blueberry.
Developus Vice President of Marketing Jennifer Paulson commented on the new Splat Melts hair color collection saying, "At Splat we encourage self-expression and embracing individuality through bold hair color, expanding our offer to include Splat Melts felt like a natural next step. Splat Melts semi-permanent ombre complete kits are perfect for beginner DIY-ers looking to experiment with bold hair color. Whether bold bangs, split dye, or color melt, the creativity is bold and endless with this collection.”
Image Credit: Splat
The hair dye kits each feature rich chocolate hues that are paired with boldly fierce pops of color that will provide a personalized look without having to take a trip to the salon. The kits come in four varieties including Milk Chocolate & Purple Plum, Milk Chocolate & Mixed Berries, Dark Chocolate & Strawberry and Dark Chocolate & Blueberry.
Developus Vice President of Marketing Jennifer Paulson commented on the new Splat Melts hair color collection saying, "At Splat we encourage self-expression and embracing individuality through bold hair color, expanding our offer to include Splat Melts felt like a natural next step. Splat Melts semi-permanent ombre complete kits are perfect for beginner DIY-ers looking to experiment with bold hair color. Whether bold bangs, split dye, or color melt, the creativity is bold and endless with this collection.”
Image Credit: Splat
Trend Themes
-
Personalized Hair Dye Kits — The trend of personalized hair dye kits allows consumers to elevate their look with unique color combinations without having to go to a salon.
-
Semi-permanent Ombre Kits — The trend of semi-permanent ombre kits allows consumers to experiment with bold hair color without committing to a permanent change.
-
Chocolate-inspired Hair Dyes — The trend of chocolate-inspired hair dyes provides a unique and rich color palette for consumers looking for a more unconventional hair color.
Industry Implications
-
Beauty and Personal Care — Beauty and personal care industry can capitalize on personalized hair dye kits by creating more customized and sustainable options for consumers.
-
DIY and At-home Beauty Kits — DIY and at-home beauty kits industry can benefit from the trend of semi-permanent ombre kits by creating more user-friendly, affordable and easy-to-use options for consumers.
-
Fashion and Design — Fashion and design industry can explore the trend of chocolate-inspired hair dyes and incorporate it into their overall branding and marketing strategy to provide consumers with a new way of self-expression through hair color.
3.4
Score
Popularity
Activity
Freshness
