Explore the world's #1 largest database of ideas and innovations, with over 500,000 inspiring examples.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Join over 250,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Get answers to common questions about Trend Hunter.
Stay on the cutting-edge with the help of the Trend Hunter community.
Meet the team trusted by hundreds of leading businesses worldwide.
Find opportunities to accelerate your career with the #1 Trend Firm.
Catch up on noteworthy Trend Hunter news and media mentions.
Build a portfolio and put your trend-spotting abilities to the test.
Supercharge your marketing by partnering with Trend Hunter.
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our FREE Virtual events.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 500,000 cutting edge ideas.

Splashy Slip-On Kicks

These Vibrant Sneakers are Inspired By the 'Subway Surfers' Mobile Game

— October 22, 2018 — Fashion
Traditional stereotypes of gamers are becoming extinct with modern gaming enthusiasts taking pride in expressing their passion through their fashion choices — something which the SUBSURF Vans cater to in the form of splashy slip-on kicks, inspired by the popular mobile game Subway Surfers.

These eye-catching Vans eschew traditional tenets of visual symmetry and color composition, with each shoe in the pair paying tribute to a different character from Subway Surfers. The left shoe features a graphic of pack leader Jake, with the surrounding artwork paying tribute to his love of bold skate tricks and even bolder street art. Meanwhile, the right shoe is adorned with the charismatic female character Trick who is depicted doing the thing she does best - ripping up the dance floor with her fiery break-dance moves.

The slip-on design is a subtle nod to the carefree attitude of the modern mobile gamer. Splashy and soulful, the $99 SUBSURF Vans are a fantastic example of how sneaker fashion, skate style, and gaming culture interact and feed into one another.