Razor-Thin OLED TVs

The Sony XBR-A1E Bravia OLED TV was Shown Off at CES 2017

Technology is becoming inherently thinner and lighter with each passing year, but the Sony XBR-A1E Bravia OLED TV identifies how the technology is being further developed. The OLED TV was shown off by the brand at CES 2017 and features 8-million self-illuminating pixels in the painstakingly thin design.

The majority of OLED TVs on the market hide the various components necessary for the set to operate in a base, but the Sony XBR-A1E Bravia OLED TV puts everything into the rear kickstand. This doubles as the way to keep the unit upright when placed in a room, while the speakers on the unit are virtually invisible. This is because the speaker system is built-in to the screen itself to emit sound in a way that unifies it with the picture like never before.

Thinner OLED Technology
The development of razor-thin OLED TVs showcases the trend of technology getting thinner and lighter.
Integrated Speaker Systems
The Sony XBR-A1E Bravia OLED TV exemplifies the trend of built-in speaker systems that unify sound with the picture.
Invisible Components
The innovative design of the Sony XBR-A1E Bravia OLED TV highlights the trend of hiding components within the TV itself.

Sectors Adopting This

Consumer Electronics
The consumer electronics industry can capitalize on the trend of thinner OLED technology to develop more compact and stylish TVs.
Home Theater
The home theater industry can leverage integrated speaker systems to create immersive audio experiences without the need for separate speakers.
Display Manufacturing
The display manufacturing industry has an opportunity to innovate by developing new methods to hide components and create sleeker TV designs.
SCORE
6.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 89%
Activity 82%
Freshness 8%

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