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SodaStream's 'Love is Love' Bottles Portray Same-Sex Families

 - Jun 21, 2018
References: sodastreampride & prnewswire
SodaStream is celebrating Pride Month in June with the release of a limited-edition soda set by the name of 'Love is Love.' Two different bottle sets have been created, with secondary packaging that resembles a home. On the inside of the package consumers will discover three bottles, which depict a same-sex couple and a child.

For the promotion of these collectible soda sets, SodaStream created a video that depicts a man and woman spending a day at the park with two young girls. Finally, the characters go home, showing the man and woman part ways to return to their respective households and same-sex spouses, which further helps to emphasize the Love is Love campaign message that "home is where your love is."

The limited-edition SodaStream bottles are exclusively being sold online for about $25 each.