Stark Sporty Collaborative Shorts

Social Status and Just Don Join Forces on a Set of Shorts

Pittsburgh-based imprint Social Status works in collaboration with Just Don on a new pair of shorts for the season. It is led by the creative mindset of designer Don C. Together, the brands deliver a pair of basketball shorts that have a streetwear angle to them as well.

It is entirely constructed from 100% polyester materials and has a breathable sensibility to it. Additionally, the shorts have a bold Steelers branding that is marked at the front leg section, featuring the logo and name of the team. The design palette features gold as the most prominent hue and black colors as the accenting details, continuing to nod to the football team. Additional embroidery can be seen on the back that highlights the Just Don logo.

Image Credit: Social Status

Sporty Streetwear Collaborations
Opportunity for apparel brands to team up with athletic teams and designers to create sporty streetwear products.
Breathable Material Innovations
Opportunity for material companies to create new breathable and comfortable fabrics for activewear products.
Logo Branded Sports Apparel
Opportunity for sports apparel brands to create logo branded products for teams and fans.

Who This Affects Most

Apparel Industry
Apparel companies can collaborate with athletic teams and designers to create sporty streetwear products.
Material Industry
Material companies can innovate and create new breathable and comfortable fabrics for activewear products.
Sports Industry
Sports apparel brands can create logo branded products for teams and fans.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 27%
Activity 4%
Freshness 12%