These playful snack bar wrapper designs for GAEA's natural fruit bars appeal to those who like to know exactly what they are eating. The most dominant element of the design is a close-up of one of the most prominent fruit ingredients in the snack bars, including flavors like fig, peach and apple. On top of these main ingredients, the bars include bases of other simple ingredients like buts, honey, dates, grape must and spices.
On the product boxes, the mousegraphics agency chose to show off the fruit illustration in its entirety, but only show off a taste of each fruit on the design of each natural fruit bar wrapper. The designs are all centered on a white background, emphasizing the purity and simplicity of the all-natural, sugar and gluten-free snack.