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The New Smokehouse Half Chicken is Free from Batter and Breading

 - Jun 27, 2016
References: smokinnakedchicks & brandeating
Although Church's Chicken is famous for its fried chicken, the company is introducing a lighter option in the form of its 'Smokehouse Half Chicken.' With a growing number of consumers looking for lighter options at quick service and fast casual restaurants, this dish serves a healthy alternative to fried chicken.

Unlike the chain's other chicken dishes, the new Smokehouse Half Chicken is completely free from marinade and breading. Instead, the half-chicken portion is seasoned with a flavorful spice rub and just a hint of hickory smoke. The 'naked' chicken option is only available for a limited time and can be ordered with a Honey-Butter Biscuit on the side.

The new breading-free chicken is likely to appeal to consumers looking for a quick meal that is also on the healthy side.