Seed Oil-Free Chicken Bites

Real Good Foods Co. Lightly Breaded Chicken Breast Chunks are Tasty

The Real Good Foods Co. Lightly Breaded Chicken Breast Chunks have been created by the health and wellness-driven frozen food brand as a product that responds to consumer demand. The product is crafted without any industrial seed oils to accommodate for increasing consumer concern surrounding them and is instead crafted with beef tallow. The chicken bites are made with chunks of real chicken and a light breading to give them 23-grams of protein per serving along with four-grams of net carbs.

CMO Rikki Ingram commented on The Real Good Foods Co. Lightly Breaded Chicken Breast Chunks saying, "This is another example of Real Good Foods listening to our community and finding ways to satisfy their desire to live a healthier lifestyle. It was not easy, but we knew it was an important step. By removing industrial seed oils and returning to traditional fats, we're creating a platform that supports better health without sacrificing taste or ease. These are the foods people love, reimagined for the way they want to eat today."

Image Credit: Real Good Foods Co.

Seed Oil Elimination Movement
A rising health trend is the avoidance of industrial seed oils, leading consumers to seek out products that use alternative fats like beef tallow.
Protein-forward Snacks
Health-conscious consumers are gravitating towards snacks with high protein content, making lightly breaded high-protein offerings increasingly popular.
Low-carb Innovation
As low-carb diets gain popularity, there is a growing demand for food products that deliver on taste while maintaining low net carbohydrate levels.

Industries Being Reshaped

Health-conscious Frozen Foods
The frozen food industry is innovating by offering healthier alternatives that prioritize natural ingredients and nutrient retention.
Alternative Fats Industry
With traditional seed oils under scrutiny, there is a burgeoning market for alternative fat sources, driving diversification in product formulations.
Nutritional Food Products
The demand for functional foods with specific health benefits, such as high protein and low carb content, is transforming food industry standards.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 33%
Activity 37%
Freshness 57%

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