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Warming Winter Sports Socks

Keep Your Feet Warm While You Hit the Slopes With SmartWool PhD Socks

— October 3, 2012 — Lifestyle
Cold or wet feet can really put a damper on winter sports, but with SmartWool PhD socks, your toes will always be just the right temperature.

SmartWool pulled out all the stops when they developed these socks. Made from 73 percent wool, 25 percent nylon and 2 percent elastic, the PhD socks feature a flat-knit toe seam for long distance comfort and an arch brace that provides support and helps hold the sock in place.

Most snowboarders and skiers tend to go inside and warm up when they feel their feet starting to get cold. The PhD socks effectively increases the amount of time you can stay out on the hill by keeping your feet warmer for longer than other socks. And, best of all, they're not bulky like thick fleece socks so you won't have to worry about trying to forcefully cram your feet into your boots.

Available in a wide variety of styles and colors, SmartWool PhD socks are real treat for your feet during the winter months.
Trend Themes
1. Smartwool Phd Socks - Disruptive innovation opportunity: Develop more advanced technology for keeping feet warm in winter sports activities.
2. Increased Winter Sports Duration - Disruptive innovation opportunity: Create innovative materials or products that allow athletes to stay outside for longer periods of time in cold conditions.
3. Non-bulky Winter Socks - Disruptive innovation opportunity: Design lightweight and thin winter socks that provide the necessary insulation for cold weather activities.
Industry Implications
1. Winter Sports Gear - Disruptive innovation opportunity: Integrate smart technology into winter sports gear to enhance performance and comfort.
2. Textile Industry - Disruptive innovation opportunity: Develop advanced materials and fabrics that offer superior insulation and moisture-wicking properties for outdoor activities.
3. Footwear Industry - Disruptive innovation opportunity: Create innovative designs and technologies that improve warmth, comfort, and fit in winter sports boots.
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