A number of established brands in the cosmetic industry are now launching beauty-focused supplements, including jane iredale with its 'Skin Complete,' which is being introduced as "the first step in any good skincare regimen."
The beauty-focused supplement for all skin types includes two kinds of supplements for healthy skin: Skin Vitamin A and Skin Antioxidant. The Skin Antioxidant targets free radicals, as well as environmental toxins, the product promises to protect and help the skin repair itself when it is taken daily with food. The second supplement, Skin Vitamin A is rich with the "anti-aging" Vitamin A and D, which supports the skin's natural immune system.
Like jane iredale, LANEIGE has launched collagen drinks, RMS Beauty created dietary supplements for women and Avon offers AM Protect and PM Restore beauty supplements.