As well as providing support for feet during playtime at recess, Skechers' Damager 'Game Kicks' for boys are a source of entertainment in themselves. The colorful slip-on sneakers have vivid patterning on them, which is part of the game that kids can play on it. Complete with lights and sounds, the sneakers challenge kids to games of pattern match, played out on the sides of the sneakers with light-up colored buttons. Like a handheld gaming console, the sneakers are also equipped with a reset button and controls to turn the sounds on and off, which parents will be able to appreciate.
Other design features of the interactive shoe include a comfortably cushioned insole and a durable shock-absorbing sole. This two-in-one Damager shoe and toy combination is available from Skechers for $65.
What's Driving This Trend
- Interactive Gaming Shoes
- Opportunity for shoe companies to expand into the gaming industry by integrating interactive technology with footwear.
- Wearable Gaming Technology for Kids
- Opportunity for technology companies to develop interactive wearable devices for children, such as gaming sneakers.
- Mixed Reality Gaming
- Opportunity for game developers to create mixed reality games that incorporate footwear as a controller or game feature.
Who This Affects Most
- Footwear
- Opportunity for the footwear industry to collaborate with technology companies and create innovative interactive footwear products, such as gaming sneakers.
- Gaming
- Opportunity for the gaming industry to expand into the wearable technology market by partnering with shoe companies to create interactive gaming products.
- Children's Toys
- Opportunity for companies in the children's toy industry to incorporate interactive technology into their products and create unique and engaging play experiences.
