Lawson’s Finest Liquids, a Vermont-based company that specializes in crafting flavorful beers, has launched a brand new single-hopped IPA that is well and truly designed to celebrate the arrival of spring by combining bright hop varieties with fruity notes courtesy grapefruit and citrus, topped off by hints of grass to herald the sprouting of greenery.
The 'Super Session #3 Comet beer makes use of Comet hops, and boasts a tangerine-laced flavor that also offers notes of sour pineapple and blackcurrant, not to mention lemony grass and sweet apricot.
Released as part of a broader series of Super Session IPAs dreamed up by Lawson's Finest Liquids, the 'Super Session #3 Comet' single-hopped IPA comes in at an ABV (alcohol by volume) of 4.8 percent, making it the ideal beverage to welcome the warmer season.
Image Credit: Lawson’s Finest Liquids
What's Driving This Trend
- Single-hopped Ipas
- Opportunity for craft breweries to showcase different hop varieties with approaches that cater to different palates.
- Fruity Notes in Beer
- Innovation chance to use diverse fruit flavors to enhance the taste of beer while retaining its identity.
- Low ABV Beers
- Market opportunity to produce more low alcohol by volume beers targeting the consumers who value taste and low-calorie intake.
Who This Affects Most
- Craft Beer Industry
- This industry can spot an innovation angle in using different hop varieties and fruity flavors.
- Beverage Packaging Industry
- Opportunity for packaging companies to design and develop bespoke packaging solutions to cater to specific beer attributes.
- Health and Wellness Industry
- Market potential for health and wellness companies to tap into the market of low ABV beers, which caters to consumers prioritizing taste and low-calorie intake.
