To help decrease the anxiety many consumers may feel when they have to interact with high-contact surfaces in public spaces, Jaanuu launched a range of shopping cart handle covers, which can alternatively be used on shopping baskets, stroller handles, and gym equipment—among other products.
The brand's 'Reusable Antimicrobial Finished Cart Handle Cover' can be purchased in four unique colorways, including Black, Blushing Pink, Estate Navy Blue, and a colorful Tango Blossom print. To ensure they have enough covers to use, Jaanuu allows consumers to purchase them in bundles for discounted rates.
Crafted from soft antimicrobial Silvadur-treated material, which is similar to the fabric Jaanuu uses for its medical scrubs, the covers work to prevent the growth of bacteria and provide plenty of grip.
Image Credit: Jaanuu
Why This Trend Is Growing
- Antimicrobial High-contact Surface Covers
- Opportunity for companies to develop reusable covers that provide antimicrobial protection for high-contact surfaces such as shopping carts, stroller handles, and gym equipment.
- Colorful and Customizable Handle Covers
- Potential market for handle covers with various color options and personalized designs that allow customers to express their style while maintaining hygiene.
- Bulk Purchase Discounts for Covers
- Businesses can explore offering discounted rates for customers who purchase handle covers in bundles, providing a cost-effective solution for frequent use.
Industries Being Reshaped
- Retail
- Retailers can invest in antimicrobial handle covers to provide customers with a clean and safe shopping experience, boosting consumer confidence.
- Baby Products
- Baby product manufacturers can create antimicrobial covers for stroller handles, ensuring a hygienic environment for parents and caregivers.
- Fitness and Sports Equipment
- Companies in the fitness industry can integrate antimicrobial covers into their gym equipment, prioritizing the health and wellbeing of their customers.
