Unstaffed Convenience Stores

Singapore's 'Cheers' Store Encourages Consumers to 'Shop It Yourself'

'Cheers' was recently unveiled in Singapore's Nanyang Polytechnic (NYP) as a cashless concept store that encourages consumers to 'Shop it Yourself' with a mobile app.

The Cheers location is stocked with a variety of food, drinks and other items that are common to convenience stores, but it sets itself apart by having no assistants or cashiers in-store. Instead, the shop is completely managed by NYP students and monitored by 10 closed-circuit cameras.

To enter the store, consumers use a QR code on the Shop It Yourself app to open the locked portal. After shopping for their desired items, customers may choose to pay in a variety of ways that are completely cashless or even contactless.

Unstaffed Convenience Stores
Opportunity for businesses to implement unstaffed convenience store concepts using mobile app technology.
Cashless Transactions
Disruptive innovation opportunity to create cashless payment systems for retail stores.
Student-managed Stores
Potential for educational institutions to develop student-managed retail stores as hands-on learning opportunities.

Who This Affects Most

Retail
Retailers can explore the implementation of unstaffed convenience store concepts to streamline operations and enhance customer convenience.
Technology
Tech companies can develop innovative mobile app solutions for cashless transactions in retail settings.
Education
Educational institutions can incorporate student-managed retail stores as practical learning experiences for students in business and retail management programs.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 12%
Activity 45%
Freshness 8%

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