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Chia-Centric Food Collections

'Seeds of Wellness' is a Versatile Line of Chia-Based Products

— July 28, 2018 — Lifestyle
Benexia, a producer of high-quality and sustainable chia, is now launching 'Seeds of Wellness' as a new product line that shows the many ways in which the beneficial ancient grain may be added to one's diet.

Beyond just offering white, black and toasted chia seeds, the Seeds of Wellness line also includes inventive products like naturally gluten-free chia flour, chia oil, pasta, salad toppers and a protein-rich Chia Booster smoothie add-in. These products help to share the many benefits of chia, including it as a source of plant-based protein, dietary fiber, vitamins, minerals and more.

As SOW Commercial Manager Paulina Peñaloza describes, "we created Seeds of Wellness after months of looking for these kinds of chia products to use at home and just not finding them."
Trend Themes
1. Chia-based Food Products - Chia is being used in innovative ways beyond just chia seeds, such as chia flour, chia oil, and chia-based pasta, salad toppers, and smoothie add-ins.
2. Health and Wellness Food Trends - The launch of 'Seeds of Wellness' highlights the growing trend of incorporating nutrient-rich and plant-based ingredients into one's diet for improved health and wellness.
3. Sustainable and Eco-friendly Food Production - Benexia's focus on producing high-quality and sustainable chia products aligns with the industry's increasing demand for environmentally friendly food options.
Industry Implications
1. Food & Beverage - The chia-centric food collections create opportunities for companies in the food and beverage industry to develop and market innovative chia-based products.
2. Health & Wellness - The health and wellness industry can leverage the popularity of chia by promoting the benefits of chia-based products for nutritional well-being.
3. Sustainable Agriculture - The sustainable and eco-friendly production practices of Benexia open doors for the agricultural industry to explore sustainable farming methods for chia and other crops.
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