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Brewed Business Branding

The SD Coffee Cup is a Caffeinated Client Handout

— March 28, 2011 — Marketing
Many design firms unleash a little creativity towards client gifts, and this year's SD Coffee Cup offering will surely win the hearts of past and future customers with such a delicious and practical donation.

Sussner Design works to create packaging and brand identity, so this particular project to embody its own image must have been quite rewarding. With a new website to advertise and a range of custom creative services to publicize, the company enlisted the help of a familiar and much-loved symbol of Western culture: coffee.

As a thank-you for past business and a reminder of the skills the team of professionals possesses, the SD Coffee Cup handout is composed of a simple brown logo-printed ceramic coffee mug, a delightful cardboard box, a leaflet with the firm's information and a single serving sachet of instant dark roast.
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