Personalized Friendship Videos

Facebook's Custom Video Card Creator Helps You 'Say Thanks'

Say Thanks is a new feature from Facebook that makes it easy to celebrate meaningful friendships with a personalized video. To get started, the first thing you'll need to do is choose a Facebook friend that you'll be sending this message to. From there, Facebook automatically generates a video based on photos or posts that involve the two of you.

To add a few personal touches to the video, you're able to modify the theme based on the nature of your relationship and make changes to any of the photos that have been added. Once you're happy with the minute-long video, sending this thank you is as easy as clicking "Share." When you do, the Say Thanks video card is posted to your Facebook timeline and your friend is tagged so that they'll see it on their timeline as well.

Personalized Videos
Disruptive innovation opportunity: Develop a platform that enables users to create personalized videos for various occasions.
Social Media Celebrations
Disruptive innovation opportunity: Create a social media feature that allows users to celebrate important milestones and relationships with personalized content.
Automated Video Generation
Disruptive innovation opportunity: Build an AI-powered system that automatically generates customized videos based on user inputs and social media data.

Sectors Adopting This

Social Media
Disruptive innovation opportunity: Develop tools and features that enhance user engagement and personalization on social media platforms.
Video Editing
Disruptive innovation opportunity: Create advanced video editing software that simplifies the process of creating customized videos.
Artificial Intelligence
Disruptive innovation opportunity: Utilize AI-driven algorithms to automate content creation and customization in various industries.
SCORE
0.8 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 4%
Activity 13%
Freshness 8%