Transitioning the selfie functionality of its latest piece of photography equipment into an artistic quality, these Samsung NX mini Camera ads reimagine famous self-portraits as selfies. The new Samsung NX mini Camera features a swiveling selfie screen for easily taking portraits without the aid of a photographer, but as the ads so eloquently put it, this functionality is "For self-portraits. Not selfies."
Featuring the imagery of Vincent van Gogh, Frida Kahlo and Albrecht Dürer, the Samsung NX mini Camera ads seamlessly transition the classical works of self-portraiture into modern digital keepsakes. A cunning and sophisticated approach to rebranding a colloquial word, the Samsung NX mini Camera ads appeal with familiarity but keep your attention through wit.
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