Sad and Useless came up with a quirky way to mock "typical hipsters." The online blog took motivational posters that you've probably seen circling social media sites like Tumblr and Instagram and turned them into humorous mockeries.
It did so by adding a sarcastic sentence under the original sentence in each heavily filtered photo. For example, in a photo of a girl exhaling the smoke of her cigarette, the original context "I have no idea what is going to happen next" is overruled with red text that states "lung cancer." Another example, which isn't so brash, includes a picture of a bridge with the hipster-esque saying "I'm trying to be a better person," but it’s repurposed with Sad and Useless' comical commentary "but I'm just a bridge."