Playboy and Emotionally Unavailable introduces a new collection of apparel designs that are true to both of their design language. The main inspiration nods to hopeless romantics, as well as the concept of 'playboys.' The streetwear silhouettes are full of graphic prints and there are nine pieces that makes up the entire range.
The collection spotlights graphic tees, hoodies, hats, and a workwear jacket. All of the items are marked with the notable bunny motif alongside Emotionally Unavailable branding emblems. To showcase the new designs, the two label tap the help of BJ The Chicago Kid to star in the lookbook. The entire capsule is now available to shop online and can be found exclusively at Emotionally Unavailable.
Image Credit: Emotionally Unavailable
What's Driving This Trend
- Love-themed Streetwear
- There is an opportunity for brands to tap into the growing market of romantic streetwear designs.
- Collaborative Branding
- Partnering with other brands in the same industry to create new fashion lines has potential to increase marketability and reach.
- Celebrity Endorsements
- Involving well-known celebrities in advertising campaigns and lookbooks can help increase brand awareness.
Who This Affects Most
- Fashion
- The fashion industry can benefit from incorporating love and emotion into streetwear designs.
- Streetwear
- Streetwear brands can partner with other brands to create unique and memorable designs.
- Advertising/marketing
- Brands can collaborate with celebrities to help advertise their products and reach a wider audience.
