Flour wouldn't necessarily be labeled one of the most exciting products but is nonetheless an essential component in a limitless number of recipes, but this is something the new Ryazanochka flour branding looks to change.
Designed by the Ohmybrand studio and 2SHARP, the branding consists of half the package highlighted by bold imagery of nature scenes, product ingredients and even what it could be used to create. This repositions consumer perceptions of flour as a white powder for baking into something that is as versatile as a chef or baker's imagination.
The Ryazanochka flour packaging enhances the natural state of the product to make it more of an appealing product to pick up for preparing various dishes and meals from your own kitchen.
Picturesque Flour Packaging
More Stats +/-
Ketogenic Baking Flours
Prepackaged Vegan Tamales
Homemade-Inspired Crispy Cookies
Cricket Flour Energy Bars
Free-From Snack Crackers
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
The Ryazanochka Flour Branding Highlights Beautiful Scenery
- By: Michael HemsworthJul 6, 2017