Rocky Mountain Chocolate's Triangular Boxes are Visually Bold

 - May 23, 2017
References: rockychoc & thedieline
Canadian chocolatier 'Rocky Mountain Chocolates' have introduced re-vamped and re-branded packaging for its premium gift collection.

With the company moving forward with an emphasis on gift-giving, San Diego-based design firm Wedge & Lever have designed a modern approach to Rocky Mountain Chocolates' signature 'Peak Boxes.' Described as, "Premium production techniques such as soft-touch varnish, silver foil debossing, and gloss varnishes make the unboxing experience memorable," the re-design is intended to be a tactile experience, not just drawing in the receiver visually or with taste, but also including the sense of touch for a more complete luxury experience.

The minimalist packaging is intended to focus largely on the use of the brand's signature cocoa butter ingredient. By hinting at quality while allowing the product to take center stage, the re-designed Peak Box is a true reflection of the Rocky Mountain Chocolates brand.