Tupperware designed and produced a custom reusable Tupperware container for Tim Hortons, one of Loop's brand partners, to support circular reuse. The one-of-a-kind returnable packaging solution was created for Tim Hortons food menu items that can be ordered at select locations across Burlington, Ontario.
This test pilot with Tim Hortons marks Tupperware's first foray into the market as a part of its partnership with TerraCycle's zero-waste Loop platform. This kind of packaging has the potential to reshape the quick-service industry and reduce the reliance on single-use packaging. The red container features a QR code so that consumers are aware of how they can help to reduce both food and packaging waste with this pilot program.
In the future, more packaging solutions made by Tupperware will be available to Loop's brand partners.