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Patron Loyalty Packaging

These Sushi Restaurant Rewards Boxes Thank Regulars for Their Business

— May 19, 2015 — Lifestyle
Loyalty points and vouchers are the common sorts of restaurant rewards from which some regular patrons can benefit, yet few places offer anything as luxurious as this luxury Sushi bar does. Designed for an upscale establishment in Tokyo, Japan, these gift boxes are distributed amongst the most devoted diners.

Charlie Isslander of Prague crafted high-quality rectangular boxes from card material with chalkboard-like surfaces. On each one are the numbers 01, 02 or 03, printed as designations about the level of the recipient's loyalty to the fancy eatery. To supplement the numerical system, the designer added foil-pressed details, covering half of each carton with either gold, silver or bronze. And inside the most deluxe box, one can find $1,000 bottle of red wine and more. Overall, this is a fabulous strategy for a company to express loyalty towards is consumers too.
Trend Themes
1. Luxury Loyalty Packaging - This trend presents opportunities for upscale establishments to leverage high-quality packaging and exclusive rewards to express loyalty towards their regular patrons.
2. Personalized Reward Systems - Restaurants can implement customized reward systems, such as using numerical designations and foil-pressed details, to provide unique experiences for their loyal customers.
3. High-value Gift Offerings - Introducing high-value gifts, like a $1,000 bottle of red wine, in reward boxes allows businesses to surprise and delight their most devoted diners while strengthening customer loyalty.
Industry Implications
1. Upscale Dining - Upscale restaurants can explore implementing luxury loyalty packaging to enhance their customer loyalty programs and provide a memorable dining experience.
2. Packaging and Design - The packaging and design industry has an opportunity to create high-quality, personalized packaging solutions for businesses looking to express loyalty and appreciation to their customers.
3. Beverage Retail - Beverage retailers can consider partnering with restaurants to offer high-value products as part of loyalty rewards, such as premium wine bottles, to attract and retain loyal customers.
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