With the global demand for plant-based foods increasing, young entrepreneur Gavin Starrs has launched Redshift, a new vegan supermarket in Angus, Scotland.
The grocery store will carry vegan meats and cheeses in addition to cruelty-free personal care and beauty products. Redshift will also offer refillable stations in an effort to decrease plastic waste. The station will include a variety of household products, including cleaning products, shampoos, and laundry detergents. The store aims to be a "one-stop-shop" for all vegan products that are affordable and accessible.
This new style of grocery store reflects the current social climate of conscious consumers who seek to purchase from brands and organizations that reflect their values. Other industries have taken note of this trend, including restaurants and hotels who are offering sustainable and vegan services.