If you're looking for an extra boost of energy to get you through the post-holiday slump, Jack in the Box's new Red Bull Infusions might just be the answer.
Jack in the Box recently added two new Red Bull Infusions to its menu. Designed as an alternative to coffee, the new drinks give you a powerful dose of caffeine, but in a flavorful fruit format. The first of the new drink flavors is Berry Purple Daze, which combines mixed berry flavors with your choice of either Red Bull Energy Drink or Red Bull Sugarfree. The other new flavor option is Red Daze, which combines strawberry flavors and your choice of Red Bull Energy Drink or Red Bull Sugarfree.
Both of the new Red Bull Infusions are available now for a limited time.
Image Credit: Jack in the Box
Why This Trend Is Growing
- Fruit Infused Drinks
- As fruit and caffeine come together in beverages to offer an alternative to traditional energy drinks, innovative ingredient combinations could emerge as a potential trend
- Alternative Energy Drinks
- As consumers look for alternatives to traditional coffee and energy drinks, there may be opportunities for startups to create unique and health-focused energy drinks with innovative natural ingredients and flavors.
- Limited-time Offerings
- As brands continue to roll out limited-time offerings to create a sense of urgency and exclusivity, businesses could take advantage of this trend by testing out new flavor combinations or seasonal options.
Industries Being Reshaped
- Fast Food
- As fast food chains expand their beverage menus to include more health-conscious options, the market for energy drinks could experience a shift towards non-traditional flavors.
- Beverages
- As the beverage industry continues to evolve, companies may look at using natural ingredients and new flavor combinations to create alternative energy drinks to appeal to health-conscious consumers.
- Seasonal Offers
- As brands continue to offer limited-time seasonal offerings to drive sales, there may be opportunities for small businesses to capitalize on seasonality and offer unique flavor combinations or seasonal options.
