For the span of a week, Gillette is stationing itself in Shoreditch, London's Boxpark with a pop-up that celebrates the history of razors for men, as well as offering a futuristic look into shaving innovations of the future.
The 'RZR MKR' pop-up features one wall that serves as a place for visitors to browse a gallery of Gillette razors from 1901 all the way up to today.
The shop also features an on-site 3D Ultimaker2 printer, where people are able to customize their own 3D-printed razor handle and have it shipped to them at a later date for £10. For inspiration, visitors are able to look at a display of winning 3D-printed handles from a previous design contest that Gillette ran in the UK.
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