Some people may not know this, but rapper Action Bronson actually attended culinary school and had his own cooking show called 'Action in the Kitchen.' The rapper not only loves food, he also enjoys preparing it. For MUNCHIES, VICE's YouTube food channel, Action Bronson cooked up a deep-fried chicken burger -- with ice cream.
According to HighSnobiety, Bronson's concoction was made of "sesame panko-crusted chicken topped with flame-grilled marshmallow, melted chocolate, caramelized Hennessy-coated bananas, and a monster scoop of ice cream."
Rapper Action Bronson's ice-cream topped burger is definitely an oddity but weird and unconventional food items have become popular, especially with Millennials and Gen-Z kids. With the introduction of food trucks, and the popularity of food fests, chefs have an opportunity to present their strange recipes to consumers and build a reputation through word-of-mouth and consumer social media (i.e. patrons sharing pictures on Instagram).