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Autumnally Spiced Marshmallows

The Kraft Jet-Puffed Pumpkin Spice Marshmallows are Tasty

— July 28, 2020 — Marketing
Summer isn't over quite yet but that hasn't stopped autumn-themed products from heading to the market to get consumers ready for cooler temperatures like the Kraft Jet-Puffed Pumpkin Spice Marshmallows. The premium marshmallows are characterized by pumpkin-shaped design that is said to have a sweet pumpkin spice flavor with a hint of toasted aroma in the mix. The marshmallows come in large bags and feature a relatively smaller size that will make them perfect for incorporation into either drinks or recipes alike.

The Kraft Jet-Puffed Pumpkin Spice Marshmallows come as one of the first new offerings for the upcoming season that is likely to be a hit amongst consumers young and old looking for a way to spice up their favorite cold weather recipes.
Trend Themes
1. Seasonal Food Products - Opportunity for innovative food companies to develop and launch seasonal-themed food products like autumn spiced marshmallows.
2. Flavor Innovation - Potential for food and beverage companies to create unique and appealing flavors, such as pumpkin spice, to cater to consumer preferences and seasonal trends.
3. Product Packaging Design - Opportunity for packaging companies to create visually appealing and thematic packaging designs for seasonal food products, enhancing their desirability among consumers.
Industry Implications
1. Food Manufacturing - Disruptive innovation opportunities for food manufacturers to develop and produce seasonal food products with unique flavors, like autumn spiced marshmallows.
2. Beverage Manufacturing - Potential for beverage manufacturers to incorporate seasonal flavors, such as pumpkin spice, into their product offerings, attracting consumers seeking novel taste experiences.
3. Packaging Design - Opportunity for packaging design companies to create visually appealing and thematic packaging solutions for seasonal food products, helping brands stand out on the shelves.
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