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Hong Kong Esports Partnerships

PSG Talon Renewed its Peripherals Partnership with SteelSeries

— March 30, 2023 — Marketing
PSG Talon, a Hong Kong-based esports organization, announced that it has renewed its partnership with SteelSeries, the gaming peripherals company. As part of this partnership, PSG Talon players and team members will be equipped with SteelSeries products, such as gaming headsets, mice, and keyboards, which will be used in both training at the PSG Talon house as well as at tournaments that the esports organization participates in.

Additionally, as part of this partnership, PSG Talon will act as a sort of quality assurance group for SteelSeries, as they will test the products in real gaming scenarios before the products are released, offering a high level of quality filtering for the peripherals brand.

Sean Zhang, the CEO of Talon Esports, stated: “We have full confidence that SteelSeries’ products will continue to give our players a competitive edge in League of Legends, and we look forward to collaborating on new product testing as part of their relentless pursuit of innovation.”

Image Credit: Talon Esports, SteelSeries
Trend Themes
1. Esports Partnerships - Partnerships with gaming peripheral companies like SteelSeries provide esports organizations with a competitive edge and an opportunity to be a part of the product development process.
2. Product Testing in Real Gaming Scenarios - Esports organizations like PSG Talon, that act as quality assurance groups for peripherals brands like SteelSeries, create a unique opportunity for product testing in real-life gaming scenarios.
3. Collaboration on Product Innovation - Esports organizations partnering with peripheral brands like SteelSeries can collaborate on product innovation, creating new opportunities to enhance the gaming experience for professional players and casual gamers alike.
Industry Implications
1. Esports - Esports organizations like PSG Talon have the opportunity to partner with gaming peripheral brands, creating mutually beneficial relationships and providing an opportunity for innovation.
2. Gaming Peripherals - Gaming peripheral brands like SteelSeries can collaborate with esports organizations, using their feedback to create new and innovative products that meet the needs of professional gamers.
3. Product Development - Esports organizations like PSG Talon, acting as quality assurance for gaming peripheral companies like SteelSeries, provide a unique opportunity for product testing and development in real-life gaming scenarios.
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