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Lifestyle-Conscious Popcorn Snacks

PROPER Snacks Propercorn Now Has an HFSS-Compliant Recipe

— March 15, 2023 — Lifestyle
PROPER Snacks Propercorn has been reformulated to give it an HFSS-compliant recipe in the the UK and make it more applicable for modern consumer snacking preferences.

The snack flavors include Sweet and Sweet Cinnamon, which feature 94-calories and 125-calories per serving, respectively. The new snack flavors are being launched now at select retailers in the UK where 100-gram sharing packs are priced at £1.80 each. The snacks all maintain a high-fiber recipe that's gluten-free, vegan, made with no palm oil and features natural flavors for its seasoning.

Founder Cassandra Stavrou spoke on the reformulated PROPER Snacks Propercorn saying, "Sweet has always been the hallmark of the category. The fact that we’ve been able to develop our best-ever recipe for it, whilst also making it compliant, is something the team should be really proud of. Sweet Cinnamon is so delicious. It only lasts a few seconds in our office and we can’t wait for it to hit the shelves."
Trend Themes
1. Hfss-compliant Snacks - Opportunities for creating healthy snacks that comply with government regulations and meet consumer preferences.
2. Low-calorie Snacks - Opportunities for developing snack products with low-calorie counts to appeal to health-conscious consumers.
3. Vegan Snacks - Opportunities for creating snack products that are vegan-friendly to appeal to an increasingly plant-based consumer base.
Industry Implications
1. Snack Food Industry - Opportunities for innovation in the snack food industry to meet growing demand for healthier and more sustainable snack options.
2. Health Food Industry - Opportunities for expansion in the health food industry as consumers increasingly prioritize nutritious and natural snack options.
3. Vegan Food Industry - Opportunities for growth in the vegan food industry as more consumers adopt plant-based diets and look for vegan-friendly snack options.
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