Analog Games Collection

Printworks x Rosewood Game Set Collection Elevates Classic Tabletop Play

Printworks x Rosewood game set collection presents a collaboration between the lifestyle brand PRINTWORKS and luxury hospitality group Rosewood that reimagines traditional tabletop games with refined design and material expression. The launch includes Playing Cards sets that pair bold geometric patterns with Rosewood’s signature trigon motif in Discovery Green and grey, offering visual clarity and tactile enjoyment for card play. Classic Chess sets are designed with smooth acrylic boards and elegantly carved wooden pieces that settle solidly into place, lending a sculptural presence to strategic play.

The collection also features a Classic Backgammon set that opens like a book to reveal a sleek playing surface marked by contrasting points and weighted pieces that enhance tactile interaction. Across all games, material choices and graphic details emphasise both functionality and aesthetic refinement, encouraging slow, intentional engagement through analog play rooted in craft and thoughtful design.

Image Credit: PRINTWORKS, Rosewood

Luxury Analog Revival
A resurgence of premium analog products positions exquisitely crafted tabletop games as status objects that blend hospitality branding with collectible design.
Design-driven Gamecraft
Reimagining classic games through material innovation and bold graphics creates opportunities for products that function as both playable objects and sculptural home decor.
Tactile Tech-free Leisure
Growing demand for mindful, device-free entertainment highlights tactile, weighted components and book-style form factors that prioritize slow, intentional engagement.

Sectors Adopting This

Hospitality and Luxury Hotels
Boutique hotels and resorts can integrate bespoke game sets as experiential amenities and branded retail items that extend a property's design language into guests' homes.
High-end Consumer Goods
Luxury lifestyle brands have scope to expand into limited-edition tabletop collections that marry artisanal materials with strong visual identity to attract collectors.
Wellness and Mental Health
Therapeutic and mindfulness services may incorporate analog games as tools for social connection and cognitive slowing that complement digital detox programming.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 64%
Activity 25%
Freshness 78%