Beboe Created a New Cannabis Strain Exclusively for Barneys

 - Feb 14, 2019
References: beboe & forbes
With the rise of medical marijuana dispensaries and recreational shops, the demand for convenient, ready-to-use products like pre-rolled joints has grown—especially by those who may be new to the world of cannabis. At the same time conceptions around cannabis are rapidly changing and it is becoming integrated into mainstream wellness, a market for luxury cannabis products is emerging.

Beboe distinguishes itself as a design-centric cannabis brand that offers everything from CBD vaporizer pens to pastilles with CBD and THC. Beboe collaborated with another cannabis brand, Sherbinskis, to create a new strain of cannabis that will be sold in the form of pre-rolled joints exclusively at 'The High End,' a new wellness concept shop-in-shop at Barneys New York's Beverly Hills flagship location.