B.T.R. Bar is a new line of power bar snacks that are infused with superfoods and perfect for enjoying at different times of the day. Each bar is wrapped in a different color that offers a hint at its essence and the functional benefits it provides. While the vibrant red color of the Energy bar is meant to be eaten during daylight hours, others like Zen and Recharge use cooler colors to communicate that they're more supportive during the evening.
The power bars are plant-based and boast formulas that are free from gluten, dairy and soy. Fueled by adaptogens and superfoods, the power bars are nourishing pick-me-ups that come in guilt-free, satisfying flavors like CInnamon Cookie Dough, Cherry Chocolate Chip and Dark Chocolate Brownie.