The morning rush and initial lack of appetite are the reasons why people skip the first meal of the day, and this portable breakfast idea may just solve it. You may not be hungry while you're still at home, but if that stomach grumbling sets in as you're en route to work or class, you'll be wishing you'd grabbed something edible before dashing out the door.
The 'Flip: Morning' line was dreamed up by Tik Kulrattanarak as single-serving on-the-go breakfast items that require no preparation. The instant meals come as granola cereals with fruit and vegetable ingredients for a convenient and nutritious brekkie. The clever cartons can be easily unwrapped like burritos, so you can fill them with milk or water directly in the box. It's these sorts of last-minute bites that consumers are looking for in their busy lives.