Swiss Cheese Architecture

The Plusone Honeycomb by SAKO Architects in Shenzhen

The Plusone Honeycomb by SAKO Architects is a stunning building in Shenzhen, China with an incredibly unique design. The white walls in the interior are filled with even-sized holes that look but very similar to something you might see scuba diving along a coral reef. Depending who you ask, the porous walls could also remind someone of Swiss cheese.

The Plusone Honeycomb is targeted at young people between 20-35 years old, hence its hip decor. The loft-style complex includes a restaurant, cinema, stores and a skating rink. Click any image in the gallery to see it in more detail.

Porous Architecture
There is an opportunity for architects to explore and create buildings with unique designs that incorporate porous walls or structures.
Youth-centric Spaces
Designing spaces specifically targeted at young people between 20-35 years old, such as loft-style complexes with a hip and modern decor, presents an opportunity for businesses to cater to this demographic.
Multi-purpose Complexes
The integration of various amenities in a single complex, such as a restaurant, cinema, stores, and a skating rink, provides an opportunity for businesses to create versatile and appealing spaces for customers.

Sectors Adopting This

Architecture
Architects can explore innovative designs and materials to create porous structures that offer unique aesthetic and functional elements to buildings.
Hospitality
The concept of youth-centric spaces can be applied to the hospitality industry, where businesses can create trendy and modern hotels, restaurants, and entertainment venues targeted specifically at young adults.
Real Estate
Developers can capitalize on the idea of multi-purpose complexes by creating mixed-use properties that incorporate a wide range of amenities and attract a diverse customer base.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 21%
Freshness 8%