Planting Peace is the non-profit organization that's behind a rather controversial anti-homophobia ad that portrays 2016 Republican presidential candidates Ted Cruz and Donald Trump making out.
The words that coincide with the eye-catching image are direct, with Planting Peace stating "Love Trumps Hate. End Homophobia." A representative from the organization explained the billboard by saying "What Donald, Ted and the Republican platform either fail to realize, or realize and just don't seem to care about, is that their words and actions toward our LGBT family -- especially LGBT children -- have meaning and impact."
With this, Planting Peace targets the largely unsupportive, dismissive or completely offensive actions that the Republican party has recently taken towards the LGBT community -- with Adweek citing repeals for same-sex marriage laws and the endorsement of conversion therapy as examples. The organization's billboard therefore calls for a change in the often damaging messages that are being spread through the American media narrative while garnering more attention for the non-profit as well.