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Butcher-Inspired Plant-Based Meats

Abbot's Butcher Makes "Chorizo," "Chicken" and "Beef"

— November 13, 2019 — Lifestyle
Many plant-based meats on the market are branded in a way that appeals to vegetarians and vegans with green colors and a lack of animal imagery but Abbot's Butcher introduces meatless products that are packaged more like traditional meat products. The products boast dark, premium packages that are designed to entice the average consumer to try something outside of their comfort zone and experiment with flexitarianism.

The brand's slow roast "chicken," Spanish smoked "chorizo" and umami ground "beef" products are each identified by a colorful woodcut-style illustration, as well as labels that spell out the plant-based protein content of the products, and their soy-free and non-GMO formulas, some of which are also oil-free and gluten-free.

Image Credit: Hunger Craft, Abbot's Butcher
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