Planned Parenthood NYC Launched an Edgy Fundraising Campaign

 - Jul 12, 2018
References: & adweek
In a response to the current US government's actions regarding a woman's rights to their bodily autonomy, Planned Parenthood NYC has launched a new fundraising campaign that prompts those in support of access to birth control to donate.

To raise awareness for the initiative, Planned Parenthood NYC created hot pink paper condom sheaths, which state "F*ck New York and everyone in it" on the front, and "Protect NYC's freedom to f*ck safely with access to birth control for all" on the inside.

Below this text is PPNYC's number, which consumers can simply text to donate to the organization. Within all of the hot pink flyers are standard condoms, which are also readily available for no charge at most Planned Parenthood locations.