As an alternative to the way bottles of rosé are typically packaged, Swish Beverages launched its Pink Party Rosé with Bubbles in 750-ml champagne bottles. The sparkling rosé is described as bright and medium-bodied, "with notes of honeydew and cantaloupe" and 12% ABV.
The Pink Party Rosé boasts a bold, minimalist label like Swish Beverages' full assortment of Millennial-targeted alcoholic beverages. It notes that its new Pink Party Rosé with Bubbles was created because its young consumers "deserve to celebrate being an adult that is alive on this planet."
As with its new Pink Party Rosé, Swish Beverages also makes another occasion-specific wine bottle that's comically labeled as the 'Family Time is Hard Pinot Grigio.'