Master Photo Apps

The Enlight Photo Editing App Claims to Crush Its Competition

The latest photo editing app to hit the market is called Enlight and it claims to be "every photo app you've ever needed... combined into one."

In a world saturated with photo apps, that's a pretty substantial claim. So what does Enlight bring to the table? Well, first and foremost, the app is chock-full of features, which can make it seem intimidating to grapple with at first. Once you get over the initial shock, however, it has a user-friendly interface that allows you to switch back and forth in the editing process, seeing the different changes you've made along the way.

The Darkroom feature is another cool one, which allows you to play around on images straight from your camera roll (without importing the photos into the app itself). That, along with advanced cropping and editing options, make the Enlight a great new photo editing app for all the serious Instagram users out there.

All-in-one Photo Editing
Enlight claims to be an all-in-one photo app, representing an opportunity for other developers to offer a similar comprehensive experience.
Advanced Editing Options
Apps that offer advanced editing options beyond just filters could be the next big thing in photo editing.
Direct Camera Roll Access
The ability to edit photos directly from a user's camera roll, without importing them into the app, is a convenience trend that other developers could adopt.

Who This Affects Most

Mobile Photo Editing Apps
The mobile photo editing app industry continues to expand as more consumers seek to enhance their photos with software.
Social Media
Social media networks like Instagram have driven the demand for high-quality photo editing apps, creating opportunities for developers in this space.
Mobile Phone Manufacturers
As photo editing apps continue to advance in sophistication, mobile phone manufacturers may need to improve their camera technology to keep up.
SCORE
2.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 47%
Activity 18%
Freshness 8%