An initial glance at this artwork from Pedro Flores may have you pondering whether they are images of real life or a figment of Flores’ imagination. The Spain-based artist specializes in photo illustration and digital art, and is so talented that each of his creations appears immaculately similar to real life.
These digital images created by Pedro Flores are titled ‘Red Fantasma’ and boast an aquatic theme filled with fish, coral, shorelines and ocean water. This is one artist that those with a passion for fantastic imagery are going to simply adore.
Implications - Consumers continue to favor product displays that allow them to escape from the real world into fantasy worlds that resemble reality. Companies that create product displays and advertisements should consider the use of imaginative imagery, as Pedro Flores has done, as opposed to a heavy focus on reality-charged imagery.
Key Themes Behind This Trend
- Fantasy Imagery
- The use of imaginative imagery in product displays and advertisements as opposed to heavy focus on reality-charged imagery.
- Aquatic Themes
- Incorporating ocean and marine life imagery in visual art and design.
- Photo Illustration
- Using digital manipulations to create artwork that resembles real life photography.
Where This Applies
- Advertising
- Creating immersive advertisements that transport consumers into fantasy worlds and use imaginative imagery.
- Interior Design
- Incorporating aquatic imagery into home and office decor to create a calming and serene atmosphere.
- Photography
- Experimenting with digital manipulation and photo illustration techniques to create unique and breathtaking images.
